Cultural activities, projects, programs are a daily phenomenon in the world. Regardless of the scale of these activities, they have various impact on people, the area of organization, economy, etc. Yet, such studies are still getting (too) little attention. The result of such a relationship towards the analysis of the impact of cultural activities is the lack of results, that is, the understanding of the real impact of cultural activity or the existence of calculations whose methods are questionable, unsuitable and / or incomparable with other results. In the end, such results do not help anyone - organizers, the area in which the activity takes place, sponsors, donors and other financiers, decision-makers, and ultimately the profession or lay people. The most accurate and most sophisticated methods of measuring economic impact are based on input-output analyzes and the impact of multipliers (multiplication). Such measurement methods are at the same time the most demanding and, for that reason, overlooked. However, the development of technology combined with the recognition of this problem has resulted in various alternatives. One of them is a tool called CULture CALculator that is available online. It is a web application that can be viewed and used by anyone to get, much easier and faster, at least basic information of the various impacts that come from a particular cultural activity. So, alternative exists, but there is still little or no talk at all about it in our area. The key issue therefore is whether it is a deliberate act or a lag behind the development trends that "Western countries" have been using for years.